Blog: Wes’s thoughts, articles, and insights

[ai_chat_window]

My most recent posts

Improvement is never linear

By Wes Trochlil | June 10, 2026

Improvement is never linear One of the many lessons one learns over a lifetime is that improvement, regardless of what you’re trying to improve, is never linear. That is, you’ll always have days where you’re better, and days where you don’t improve, or maybe even fall back. And so it is with data management. Even if you […]

Don’t forget to take a “before” picture!

By Wes Trochlil | June 3, 2026

Don’t forget to take a “before” picture! Whenever I start on a big home clean up or renovation project, I like to take a “before” picture, so that I can see the progress that was made when the project is complete. (Ironically, even though I’m the son of an award-winning amateur photographer, I often forget […]

Are you being penny wise and pound foolish?

By Wes Trochlil | May 27, 2026

Are you being penny wise and pound foolish? Two quick customer service stories to illustrate a point: First story: I’ve used the same email provider for more than 20 years. But for technical reasons, recently I needed to switch providers, so I canceled my service with them a few weeks in advance of my renewal. […]

AMS Products are getting better – and what that means for you

By Wes Trochlil | May 20, 2026

AMS Products are getting better – and what that means for you I’ve been working in and with AMS products for 36 years (27 years of consulting, nine years as an association staffer). And I can say with great confidence that the systems available today are much better than they were 36 years ago! (Shocking, I know.) But […]

Using AI beyond content generation

By Wes Trochlil | May 13, 2026

Using AI beyond content generation Recent surveys by ASAE and others suggest nearly 90% of associations are using AI for some type of content generation (e.g., creating blog posts, newsletter articles, “canned” responses to inquiries, etc.). That is great, but when it comes to data management, there are so many more opportunities for leveraging AI. Here are some ideas […]

Older Posts

Kudos to ASAE

April 19, 2012

I’ve served as a volunteer for ASAE for many, many years. (My first volunteer effort was writing an article for […]

How Training Should be Done

March 23, 2012

I’ve written many times about the importance of training. (I’ve even done a teleseminar on it!) And far too often, […]

See the man! – Speaking at NESAE

March 14, 2012

I’ll be speaking at the upcoming New England Society of Association Executives’ Technology Conference on Friday, March 30, 2012, in […]

Beware over-engineering

March 12, 2012

One of the greatest dangers of having access to the latest and greatest technology is over-engineering. That is, searching for […]

New Article Posted – Do They Know What You Offer?

March 5, 2012

I’ve posted a new article on my website. I recently received an email from a past client (and current colleague!) of […]

When training, provide context

February 15, 2012

One of the most important things you can do when training new users in a database is to provide context. […]

It requires discipline to succeed

February 13, 2012

I was sitting in a  meeting recently for an organization I do volunteer work with. The organization was explaining that […]

Interview with Bill Stover of YourMembership.com

February 8, 2012

This is the fifth in my 2012 series of podcast interviews that I’ve been conducting with CEOs from providers of association management […]

Job Listing in DC area (Reston, VA)

February 7, 2012

My colleague Jen Johnson at the National Council of Teachers of Mathematics is seeking to fill a senior manager position, overseeing customer service […]

Scroll to Top