October 2011

SaaS CRM Market Set to Triple according to AMI

A recent article at destinationCRM.com discusses research from AMI-Partners that suggests that the software-as-a-service (SaaS) CRM market is set to undergo double-digit year-over-year growth in the next five years. The research cites four reasons for this: Greater availability of broadband internet proliferation of wireless-enabled mobile devices the economy enterprise-class solutions with lower total cost of ownership

SaaS CRM Market Set to Triple according to AMI Read More »

New Article Posted – Five Significant Trends in Association Management Software

I’ve posted a new article on my website. The world of technology never stops changing, and certainly the same is true for the world of association management software (AMS) vendors. As I look back at 2011 and forward to 2012, there are several trends I see developing among many (though certainly not all) of the major

New Article Posted – Five Significant Trends in Association Management Software Read More »

25 Most Important Lessons in Membership Marketing

Tony Rossell at the Membership Marketing blog has listed the “25 Most Important Lessons in Membership Marketing” based on their recent survey of membership marketers. It’s an interesting list, and what I found most intriguing is how a well-implemented and well-managed membership and customer database (think AMS) can support (nay, is required for) several of

25 Most Important Lessons in Membership Marketing Read More »

Scroll to Top