Effective Database Management :

Are you an Executive Director?

Your database should be supporting your organization’s mission. Improve volunteer engagement, increase revenue and decrease marketing costs.

Are you a Marketing Expert?

Better data means more targeted communications and marketing, with lower marketing costs and higher returns to the bottom line.

Are you responsible for IT?

We keep up-to-date with all of the products and vendors on the market, and we can help you find and implement a product that’s right for your organization.

About EDM

For a quarter century, Wes has worked in and with dozens of associations and membership organizations throughout the US, Canada, and Australia.

List of Clients

Take a look at our list of clients and what they are saying about EDM.

Public Speaking

Wes tailors all of his presentations for your specific audience and will work with you to identify and deliver specific value from which they can immediately benefit.

We would love to answer any questions that you have! Contact us for more information.

Signal-to-noise ratio

(Photo by Jason Rosewell on Unsplash) Signal-to-noise ratio, formally used, applies to electricity and engineering, and refers to how

6 December, 2018

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“I feel hope and panic, simultaneously!”

These were the words of one of my clients as we wrapped up the first stage of their process for selecting a new AMS and CMS. She was

3 December, 2018

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The value of a consultant? Perspective

At a recent speaking engagement, I was asked what I think is the greatest value a consultant can bring to a project (in this case,

29 November, 2018

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Garbage in, Gospel out

We’ve all heard the phrase “Garbage in, garbage out.” If the data entered into the system is bad, any reports coming

26 November, 2018

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Slow gains add up fast

Like most things in life, dramatic change does not happen overnight, and the same is true for improving data management. Slow gains add

15 November, 2018

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“How does this compare?” That’s not the right question to ask…

"How does this compare?" Comparing retention rates, without context, provides absolutely no information.

9 November, 2018

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Database Selection

EDM can help guide you through the potholes and pitfalls of selecting a new AMS. Use EDM’s experience and knowledge of the available software packages to help you select, implement, and use the data management system that is most appropriate for your organization’s needs.

Wes helped us in our search for a new data management system. With his broad understanding and deep knowledge of the market, he was able to identify systems we didn’t even know existed! The result is that we’ve spent our money very wisely, thanks to Wes’s guidance.
Ellen K. Hobby CAE, CPA, CFO, COO / National Academy for State Health Policy

We came to Wes because we were very frustrated with our existing AMS and we wanted to improve our capabilities as soon as practicable. Wes very quickly helped us through a process of identifying our needs, identifying potential vendors, and selecting a new system that well be able to move into very quickly.
Jack Chiasson, CMP Executive Director, / National Association of Life Brokerage Agencies