Are you getting the data you need from your database?
One of the greatest challenges membership and marketing directors face is getting actionable data from the organization’s database. Better data means more targeted communications and marketing, with lower marketing costs and higher returns to the bottom line. EDM can help you determine what data you have, what data you need, and how to most effectively manage that data, for the long-term, in order to improve your marketing and membership efforts. Contact Wes Trochlil at EDM to learn more.