Public Speaking

Wes Trochlil has spoken extensively in the United States and Canada over the past two decades on issues such as how to select a data management system, integrating your database and your website, leveraging your data to create more value, and creating a customer-centric organization. Wes appeared as an expert on CRM for nonprofits on Microsofts Non-Profit TV program. Wes has written for and been quoted in Associations Now, CRMBuyer, Association Management, ECommerce Times, Association Trends,,, eWeek,, Executive Update, and FORUM magazines.

Topics that Wes can address with your staff, customers, or members include:

  • Using your organization's data for improved marketing and customer service
  • Managing your data more efficiently
  • Selecting and implementing an enterprise-wide data management system
  • Using business intelligence intelligently

Wes tailors all of his presentations for your specific audience and will work with you to identify and deliver specific value from which they can immediately benefit.

Here is Wes addressing the Tagoras Leading Learning Technology Symposium

Here's what our clients think:

"To have an acknowledged expert such as Wes lead the innovative and engaging Association Management Systems Workshop was incredibly beneficial for our organization as well as for the participants. He walked the attendees through a step-by-step process that turned the daunting task of changing or upgrading an association management software system into a logical, manageable process that any association could follow. We all left this seminar with a new understanding of what it takes, using not only tried and true methods but up-to-the-minute best practices. Wess experience, candor, and sense of humour made the content easy to absorb and applicable to any association environment. A huge success on all fronts!"

Josette Forde Director, Chapter Relations & Education
Canadian Society of Association Executives

Here's a sampling of what attendees have said about Wes's presentations:

"Wes is great at making the complicated and hyper-technical easy to understand. This session was interactive and engaging and worked for various levels."

"Wes is always a great speaker and I never fail to learn from him."

"This was a great session. He is a great presenter and really did a great job of answering all of the questions presented."

"Excellent speaker, funny, and good tips. I expected to have trouble staying awake and found myself engaged in the entire presentation."

"Wes saved the general session!"

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