November 2023

It’s time to stop excusing association professionals

It’s time to stop excusing association professionals I worked in associations for nearly 10 years, and have worked with associations for over 25 years now. And over that time, I’ve heard some variation of the following thought (I’ve even expressed it myself): “You can’t expect the membership director to learn how to use the AMS; she’s not …

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The database owner should be “passionate”

The database owner should be “passionate” I’m frequently asked by my clients: “Who should we put in charge of the database?” And my first answer is “The person who is most passionate about the accuracy of the data.” I’ve written before about how there is no stasis in data management and that associations must be proactive when it …

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