Over the past two weeks I’ve been contacted by two associations who were in the market for a new association management system. In one case, the association had already chosen a vendor but then things didn’t work out, and they had gone back to the drawing board. In the second case, the association had begun …
OK, last time I mention this, I promise. Tomorrow, Thursday, July 30, at Noon Eastern I’m presenting a web conference with Boston Conferencing. The title is “Thriving with Data: Using your organization’s data to improve marketing and communications with your members and customers.” Here’s what you’ll learn: The Trochlil Data Management Hierarchy, where your organization …
In my book, Put Your Data to Work: 52 Tips and Techniques for Effectively Managing Your Database, tip #25 is “Create and regularly execute data integrity reports.” The point of the tip is that data integrity reports can help you identify potential data problems within your database and are an excellent method for proactively keeping …
Just a reminder that next Thursday, July 30, at Noon Eastern I’m presenting a web conference with Boston Conferencing on Thursday, July 30 at Noon Eastern. The title is “Thriving with Data: Using your organization’s data to improve marketing and communications with your members and customers.” Here’s what you’ll learn: The Trochlil Data Management Hierarchy, …
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For the third year in a row, I’m conducting a one-question survey about associations and their database challenges. This will take you no more than two minutes to complete. Over the past two years, more than 250 of your association colleagues have responded to this survey, and it provides for some very interesting insight (here, …
This is a pet peeve of mine, but too often I’ll hear someone say something like: “The average age of our members is between 50 and 65.” Or “We average about 50 to 100 hits on our website each day.” These are both nice thoughts, but what is being provided is not an average, but …
I’m presenting a webinar with Boston Conferencing on Thursday, July 30 at Noon Eastern. The title is :Thriving with Data: Using your organization’s data to improve marketing and communications with your members and customers.” Here’s what you’ll learn: The Trochlil Data Management Hierarchy, where your organization is, and how you can move to the next …