Blog: Wes’s thoughts, articles, and insights

My most recent posts

Don’t manage to the exception!

By Wes Trochlil | April 17, 2024

Don’t manage to the exception! One of the universal truths about data management is, wherever possible, avoid managing to the exception. What I mean by this is to avoid developing any process that is designed to catch some arcane or unusual circumstance. Instead, the process should capture what happens the vast majority of the time, and […]

It’s always about improvement

By Wes Trochlil | April 10, 2024

It’s always about improvement Talking with a client recently, she expressed frustration about one particular project around data. As she put it, “It feels like no matter what we do, we’re never able to get all the data we want from our members.” My response? “You’re right. You never will. And that’s OK.” Because the reality […]

Don’t be a hoarder!

By Wes Trochlil | April 3, 2024

Don’t be a hoarder! The simple truth is that it’s almost “free” to collect data. Or at least that’s how it seems. Set up a field in the database, send out an email and ask for the data, and voila, you’re collecting new data. The problem is that, in many (most?) cases, the data that we […]

With data analytics (as with most things), keep it simple!

By Wes Trochlil | March 27, 2024

With data analytics (as with most things), keep it simple! Over the past several years I’ve spoken with many clients and other associations about their experience with data analytics. I have been surprised to learn that many associations have implemented fairly expensive analytics tools but have not had great success with them. So I was pleasantly surprised to […]

Don’t forget about periodic maintenance

By Wes Trochlil | March 20, 2024

Don’t forget about periodic maintenance Just as most automobiles need periodic maintenance, keeping your data as up to date as possible requires maintenance, as well. And while most cars have a “typical” maintenance schedule, they are not all exactly the same (all-electric cars, for example, don’t need oil changes!). The same is true for the data […]

Older Posts

It’s time to stop excusing association professionals

November 15, 2023

It’s time to stop excusing association professionals I worked in associations for nearly 10 years, and have worked with associations […]

More demos is not better

November 8, 2023

More demos is not better When I work with clients on selecting a new system, I try very hard to […]

The database owner should be “passionate”

November 1, 2023

The database owner should be “passionate” I’m frequently asked by my clients: “Who should we put in charge of the database?” […]

Discipline is required

October 25, 2023

Discipline is required Last week I discussed the importance of taking action. To manage data effectively, it takes more than […]

Action is required

October 18, 2023

Action is required Over my many years of consulting, one thing I’ve noticed about many associations is their desire to do […]

Some data analytics tips from the DAN “Science Fair”

October 11, 2023

Some data analytics tips from the DAN “Science Fair” Last week I had the opportunity to attend the Data Science Fair, […]

Are all your processes frictionless?

October 4, 2023

Are all your processes frictionless? I’m not a huge fan of buzzwords, but I love the word “frictionless” as it […]

Trends don’t need perfect data

September 27, 2023

Trends don’t need perfect data When it comes to analyzing data trends (changes in data over time), it’s important to […]

Start with “Why” before you move to “How”

September 20, 2023

Start with “Why” before you move to “How” Something I’ve noticed over my years in consulting is that when there […]

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