Blog: Wes’s thoughts, articles, and insights

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My most recent posts

Doing the reps…

By Wes Trochlil | July 22, 2026

Doing the reps… I’m helping a client with the implementation of a new AMS. During a recent call, their internal project manager said “I’m still not as familiar with the system as I’d like to be. I need to get in there more often and play around.” I responded: “That’s exactly right. I suggest you […]

Add one, remove one

By Wes Trochlil | July 15, 2026

Add one, remove one In the world of home-organizing, there’s the “one in, one out” rule. Simply put, for every new item that enters your home, one similar item must leave, helping to maintain a constant level of possessions and prevent clutter accumulation. This would be a great rule for database managers when considering adding new fields […]

Spring cleaning, all year long

By Wes Trochlil | July 8, 2026

Spring cleaning, all year long I talk frequently about “weeding the garden,” the idea that proactively managing your data, consistently, over time, is a better practice than trying to clean up the data in one big effort once every couple of years. But beyond the data itself, weeding the garden should also include making sure all […]

Don’t fall into the arrival fallacy trap

By Wes Trochlil | July 1, 2026

Don’t fall into the arrival fallacy trap The arrival fallacy is the false belief that reaching a specific milestone or achieving an external goal will automatically bring lasting happiness and fulfillment. I see this a lot when associations are seeking a new AMS. The thinking is “If we just get the right AMS, all of our data management […]

“The first time it lies to me is the last time I’ll use it.”

By Wes Trochlil | June 17, 2026

“The first time it lies to me is the last time I’ll use it.” Over the years, I’ve often chuckled under my breath when a client would tell me: “The system is giving me different answers to the same query. I think it’s making thing up!” In almost every case, what the client perceived to be […]

Older Posts

AI is perpetually patient

December 10, 2025

AI is perpetually patient My friend and colleague Noel Shatananda of fusionSpan was providing me some tips about using AI. During […]

User adoption is (almost) all that matters…

December 3, 2025

User adoption is (almost) all that matters… I was speaking with an association recently about their needs for a new AMS. […]

When “overcommunicating” becomes overwhelming

November 19, 2025

When “overcommunicating” becomes overwhelming There is a common belief in project management and general business management that overcommunicating is better than undercommunicating. And […]

Communicating when there is a major technology change

November 12, 2025

Communicating when there is a major technology change For those of you who are ASAE members, you may be aware […]

Everything works, until it doesn’t.

November 5, 2025

Everything works, until it doesn’t. “If something cannot go on forever, it will stop.” – Stein’s Law I was talking […]

Some things are unknowable

October 29, 2025

Some things are unknowable One of the most challenging aspects of moving to a new system and vendor is “not knowing.” There […]

Do we have access to that data?

October 22, 2025

Do we have access to that data? When I work with my clients on a data management projects, there are […]

The three “buckets” of contact data

October 8, 2025

The three “buckets” of contact data Broadly speaking, when collecting data on contacts (individuals or organizations), there are three “buckets” of […]

Balancing what is possible with what is realistic

October 1, 2025

Balancing what is possible with what is realistic When I work with clients on technology projects, I’ll tell them “These […]

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