Blog: Wes’s thoughts, articles, and insights

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My most recent posts

Lots of feedback is a GOOD thing!

By Wes Trochlil | July 29, 2026

Lots of feedback is a GOOD thing! A client in the middle of their AMS implementation said to me: “I’m getting a LOT of feedback from staff about what the system can and cannot do. Is that good or bad?” My response: “Feedback means they’re actually in the system and using it! That’s a good […]

Doing the reps…

By Wes Trochlil | July 22, 2026

Doing the reps… I’m helping a client with the implementation of a new AMS. During a recent call, their internal project manager said “I’m still not as familiar with the system as I’d like to be. I need to get in there more often and play around.” I responded: “That’s exactly right. I suggest you […]

Add one, remove one

By Wes Trochlil | July 15, 2026

Add one, remove one In the world of home-organizing, there’s the “one in, one out” rule. Simply put, for every new item that enters your home, one similar item must leave, helping to maintain a constant level of possessions and prevent clutter accumulation. This would be a great rule for database managers when considering adding new fields […]

Spring cleaning, all year long

By Wes Trochlil | July 8, 2026

Spring cleaning, all year long I talk frequently about “weeding the garden,” the idea that proactively managing your data, consistently, over time, is a better practice than trying to clean up the data in one big effort once every couple of years. But beyond the data itself, weeding the garden should also include making sure all […]

Don’t fall into the arrival fallacy trap

By Wes Trochlil | July 1, 2026

Don’t fall into the arrival fallacy trap The arrival fallacy is the false belief that reaching a specific milestone or achieving an external goal will automatically bring lasting happiness and fulfillment. I see this a lot when associations are seeking a new AMS. The thinking is “If we just get the right AMS, all of our data management […]

Older Posts

You Can't Measure Success without Clear Objectives

April 29, 2013

I was speaking with two contacts at a client of mine about their multiple membership programs. One of the programs […]

New Article Posted – The More Things Change, the More They Stay the Same

April 24, 2013

I’ve posted a new article on my website. From what I read and hear, it seems engagement, and particularly member engagement, […]

Big Data – which is good, which is not?

April 1, 2013

I saw this quote recently and think it’s dead on: “‘Big data’ is what happens when the cost of storing […]

New Article Posted – Getting it Done: Who, How, and with What

March 21, 2013

I’ve posted a new article on my website. The intersection of people, process, and technology  occurs throughout every organization. For any […]

Small things can make a BIG difference

March 11, 2013

I continually surprise myself when I make what are seemingly minor changes in how I do something and find that […]

New Article Posted – Are you a Control Freak?

March 8, 2013

I’ve posted a new article on my website. What happens when someone on your staff is stealing money? And what can […]

More Best Practices: Creating and Executing Exception Reports

February 26, 2013

Here’s a quick (under three minutes) video from me, via TMA Resources, on creating and executing exception reports.

Too many choices? That's why you need a consultant

February 13, 2013

In the book “Switch” by Chip and Dan Heath, they tell the story of a jam sale conducted by gourmet […]

Everything takes longer than you think it will (especially hiring!)

February 11, 2013

I am, admittedly, an incredibly impatient person. It’s one of the reasons I LOVE the internet; instant gratification. I can […]

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