Blog: Wes’s thoughts, articles, and insights

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My most recent posts

Improvement is never linear

By Wes Trochlil | June 10, 2026

Improvement is never linear One of the many lessons one learns over a lifetime is that improvement, regardless of what you’re trying to improve, is never linear. That is, you’ll always have days where you’re better, and days where you don’t improve, or maybe even fall back. And so it is with data management. Even if you […]

Don’t forget to take a “before” picture!

By Wes Trochlil | June 3, 2026

Don’t forget to take a “before” picture! Whenever I start on a big home clean up or renovation project, I like to take a “before” picture, so that I can see the progress that was made when the project is complete. (Ironically, even though I’m the son of an award-winning amateur photographer, I often forget […]

Are you being penny wise and pound foolish?

By Wes Trochlil | May 27, 2026

Are you being penny wise and pound foolish? Two quick customer service stories to illustrate a point: First story: I’ve used the same email provider for more than 20 years. But for technical reasons, recently I needed to switch providers, so I canceled my service with them a few weeks in advance of my renewal. […]

AMS Products are getting better – and what that means for you

By Wes Trochlil | May 20, 2026

AMS Products are getting better – and what that means for you I’ve been working in and with AMS products for 36 years (27 years of consulting, nine years as an association staffer). And I can say with great confidence that the systems available today are much better than they were 36 years ago! (Shocking, I know.) But […]

Using AI beyond content generation

By Wes Trochlil | May 13, 2026

Using AI beyond content generation Recent surveys by ASAE and others suggest nearly 90% of associations are using AI for some type of content generation (e.g., creating blog posts, newsletter articles, “canned” responses to inquiries, etc.). That is great, but when it comes to data management, there are so many more opportunities for leveraging AI. Here are some ideas […]

Older Posts

Auto-renewing membership

December 2, 2013

I’m often asked by my clients about using credit card auto-renewal for membership dues (or donations or other recurring charges). […]

You won't learn if you don't want to

November 25, 2013

In a meeting with a client recently, we were discussing some of the challenges the association was having with managing […]

Another reason I prefer off-the-shelf software

November 22, 2013

I’ve written several items in the past about why associations are better off with off-the-shelf association management software rather than […]

Attending the Euclid ClearVantage Users Group Conference

November 20, 2013

I got the opportunity to attend the Euclid ClearVantage Users Group Conference earlier this month. One of the reasons I attend […]

In Case You Missed It – Webinar on Business Intelligence

November 19, 2013

On November 5, 2013, I did a 30-minute webinar with Matrix Group International on “Mining Your Association Management Software for […]

New Article Posted – The Difference Between Data Management and Database Management

November 18, 2013

I’ve posted a new article on my website. As the title of this article suggests, there is a difference between data […]

It's all in the cloud now

November 7, 2013

I recently had a client ask me to help them find a new association management software system. They were very […]

Why Financial Controls are SO Important at Non-profits

October 28, 2013

If you’re a manager at a non-profit, this story in The Washington Post is a must-read. As I wrote here, […]

New Article Posted – Fast Tracking Implementation

October 22, 2013

I’ve posted a new article on my website. When an association recently approached me to help them select and implement a […]

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