Blog: Wes’s thoughts, articles, and insights

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My most recent posts

Improvement is never linear

By Wes Trochlil | June 10, 2026

Improvement is never linear One of the many lessons one learns over a lifetime is that improvement, regardless of what you’re trying to improve, is never linear. That is, you’ll always have days where you’re better, and days where you don’t improve, or maybe even fall back. And so it is with data management. Even if you […]

Don’t forget to take a “before” picture!

By Wes Trochlil | June 3, 2026

Don’t forget to take a “before” picture! Whenever I start on a big home clean up or renovation project, I like to take a “before” picture, so that I can see the progress that was made when the project is complete. (Ironically, even though I’m the son of an award-winning amateur photographer, I often forget […]

Are you being penny wise and pound foolish?

By Wes Trochlil | May 27, 2026

Are you being penny wise and pound foolish? Two quick customer service stories to illustrate a point: First story: I’ve used the same email provider for more than 20 years. But for technical reasons, recently I needed to switch providers, so I canceled my service with them a few weeks in advance of my renewal. […]

AMS Products are getting better – and what that means for you

By Wes Trochlil | May 20, 2026

AMS Products are getting better – and what that means for you I’ve been working in and with AMS products for 36 years (27 years of consulting, nine years as an association staffer). And I can say with great confidence that the systems available today are much better than they were 36 years ago! (Shocking, I know.) But […]

Using AI beyond content generation

By Wes Trochlil | May 13, 2026

Using AI beyond content generation Recent surveys by ASAE and others suggest nearly 90% of associations are using AI for some type of content generation (e.g., creating blog posts, newsletter articles, “canned” responses to inquiries, etc.). That is great, but when it comes to data management, there are so many more opportunities for leveraging AI. Here are some ideas […]

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In case you missed it

September 27, 2013

You can still listen to the non-dues revenue webinar I participated in with ACGI Software earlier this week. Here’s a […]

Don't Generalize from a Specific

September 25, 2013

I first heard this advice from Alan Weiss, consulting guru. The idea is that extrapolating a rule from a single […]

New Article Posted – What's Plaguing Associations – 2013

September 24, 2013

I’ve posted a new article on my website. For seven years I have conducted a one-question, non-scientific survey of association executives, […]

Obamacare and Your New Website

September 23, 2013

The launch of the Obamacare state exchanges are scheduled for October 1, and the experts expect the launch to be […]

Hear the man – Free webinar on growing non-dues revenue with Wes Trochlil

September 16, 2013

On Tuesday, September 24, I’ll be having a conversation with Dan Kasprow, CTO of ACGI Software, on growing non-dues revenue. […]

Job Listing in DC Area (Arlington, VA)

September 12, 2013

My colleague Mary Pat Paris at the the National Rural Electric Cooperative Association (NRECA) is seeking to fill a database position […]

A short interview of me on Big Data

September 12, 2013

I recently did an interview with Linda Popky, president of L2M Associates, on Big Data. You can find that podcast […]

What's next for the AMS Space?

September 10, 2013

Nice blog post from ASAE today on the future of the AMS space for associations. Click here to read.

Last Chance to Participate in my Seventh Annual One-Question Survey!

September 3, 2013

Since 2007, I’ve been conducting an annual non-scientific survey of associations, asking them what their biggest data management issues are. […]

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