Blog: Wes’s thoughts, articles, and insights

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My most recent posts

Lots of feedback is a GOOD thing!

By Wes Trochlil | July 29, 2026

Lots of feedback is a GOOD thing! A client in the middle of their AMS implementation said to me: “I’m getting a LOT of feedback from staff about what the system can and cannot do. Is that good or bad?” My response: “Feedback means they’re actually in the system and using it! That’s a good […]

Doing the reps…

By Wes Trochlil | July 22, 2026

Doing the reps… I’m helping a client with the implementation of a new AMS. During a recent call, their internal project manager said “I’m still not as familiar with the system as I’d like to be. I need to get in there more often and play around.” I responded: “That’s exactly right. I suggest you […]

Add one, remove one

By Wes Trochlil | July 15, 2026

Add one, remove one In the world of home-organizing, there’s the “one in, one out” rule. Simply put, for every new item that enters your home, one similar item must leave, helping to maintain a constant level of possessions and prevent clutter accumulation. This would be a great rule for database managers when considering adding new fields […]

Spring cleaning, all year long

By Wes Trochlil | July 8, 2026

Spring cleaning, all year long I talk frequently about “weeding the garden,” the idea that proactively managing your data, consistently, over time, is a better practice than trying to clean up the data in one big effort once every couple of years. But beyond the data itself, weeding the garden should also include making sure all […]

Don’t fall into the arrival fallacy trap

By Wes Trochlil | July 1, 2026

Don’t fall into the arrival fallacy trap The arrival fallacy is the false belief that reaching a specific milestone or achieving an external goal will automatically bring lasting happiness and fulfillment. I see this a lot when associations are seeking a new AMS. The thinking is “If we just get the right AMS, all of our data management […]

Older Posts

New Video on Avoiding the Cycle of Doom

June 3, 2014

Personify interviewed me last week on my recent article, Improving User Adoption and Avoiding the Cycle of Doom. In the […]

Thoughts on the ASI Partners Conference

May 20, 2014

I had the opportunity recently to attend ASI’s iNNOVATION Conference in Florida. This conference is for ASI’s partners and re-sellers. […]

Inconsistent processes leads to inefficiencies (and errors!)

May 12, 2014

Standing in line in airport security last week, I noticed that half the people in line were taking their shoes […]

Sunlight is the best disinfectant

March 28, 2014

This phrase is often used in the political arena. It means that the best way to root out corruption is […]

Are you deluging your members with email?

March 27, 2014

Here’s Tony Rosell, one of the brilliant minds at Marketing General, in a tweet about how associations are using email: […]

The rise of the "Chief Data Officer"

March 25, 2014

Here’s an interesting article from IBM on the rise of the Chief Data Officer position within Fortune 500 companies. This […]

"Are we the worst you’ve ever seen?"

March 24, 2014

This is not an uncommon question for me to hear from my new clients. As we start digging into how […]

What's a Director of Data Integrity? – Interview with Chris Dugmore

March 20, 2014

Chris Dugmore is the Director, Data Integrity, for the American Association for the Study of Liver Diseases. When I first […]

New Article Posted – The Seven Deadly Sins of Database Management

March 18, 2014

I’ve posted a new article on my website. In Christianity there is a commonly known list of “seven deadly sins,” which […]

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