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Data Breach – Not if, but when
Many associations, because they are small and have relatively low volume on their e-commerce sites, believe they are not […]
A Can't-Miss event for senior-level execs in professional development
In less than a month, I’ll be serving as one of the select faculty at the Leading Learning Symposium, presented […]
Are you testing training effectiveness?
When you do training (you ARE doing training, right?) in your association management software system, are you testing for learning […]
“Sage on the stage becomes guide on the side”
I heard these words at a recent luncheon hosted by Tagoras Consulting. Jeff Cobb was talking about the change in […]
Two upcoming events
I’m speaking at two events on Thursday, October 1, one virtual and one in-person. At 1pm eastern I’ll be speaking […]
It's about the fundamentals
In football, coaches will often refer to “getting back to blocking and tackling.” Usually this is in reference to how […]
New Article Posted – You're not marketing too much, you're marketing wrong!
“One of the problems we have is that we’re marketing too much. We’re sending too many emails to our members.” […]
Sometimes it doesn't make sense to market…
Although I’m a marketer at heart, I know that sometimes it doesn’t make sense to do certain types of marketing. […]
Take part in the Tagoras Learning + Technology Survey
My good friends at Tagoras Consulting are working on their latest Association Learning + Technology report. But they need input […]
