Blog: Wes’s thoughts, articles, and insights

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My most recent posts

Blog post themes over 20 years…

By Wes Trochlil | August 5, 2026

Blog post themes over 20 years… I’ve been writing blog posts for nearly 20 years now. WordPress tells me I’ve written over 1,200 posts. So I asked AI to analyze my 1,200+ posts and give me my top three themes. Here’s what it came up with: Data management and data quality – these posts emphasize that data management is […]

Lots of feedback is a GOOD thing!

By Wes Trochlil | July 29, 2026

Lots of feedback is a GOOD thing! A client in the middle of their AMS implementation said to me: “I’m getting a LOT of feedback from staff about what the system can and cannot do. Is that good or bad?” My response: “Feedback means they’re actually in the system and using it! That’s a good […]

Doing the reps…

By Wes Trochlil | July 22, 2026

Doing the reps… I’m helping a client with the implementation of a new AMS. During a recent call, their internal project manager said “I’m still not as familiar with the system as I’d like to be. I need to get in there more often and play around.” I responded: “That’s exactly right. I suggest you […]

Add one, remove one

By Wes Trochlil | July 15, 2026

Add one, remove one In the world of home-organizing, there’s the “one in, one out” rule. Simply put, for every new item that enters your home, one similar item must leave, helping to maintain a constant level of possessions and prevent clutter accumulation. This would be a great rule for database managers when considering adding new fields […]

Spring cleaning, all year long

By Wes Trochlil | July 8, 2026

Spring cleaning, all year long I talk frequently about “weeding the garden,” the idea that proactively managing your data, consistently, over time, is a better practice than trying to clean up the data in one big effort once every couple of years. But beyond the data itself, weeding the garden should also include making sure all […]

Older Posts

New Article Posted

June 3, 2008

I’ve posted a new article on my website, entitled “Business Intelligence: What it Means for Membership and Marketing.” Of course, […]

The Wisdom of Drucker

May 29, 2008

My favorite quote from Peter Drucker comes from The Effective Executive (written over 40 years ago!!). On page 5, Drucker […]

Speaking for ASAE in Baltimore

May 22, 2008

Don’t forget, I’ll be speaking at the ASAE Marketing and Membership Conference next Thursday, May 29, from 2.15-3.30, on how […]

This gave me a chuckle

May 20, 2008

I came across this in a business magazine. It seems Microsoft (and other companies) are producing children’s books to promote […]

Perform a six-month and one-year audit

May 15, 2008

Selection and implementation of a new association management system is an incredibly trying process. If done well, at the end […]

Consider "Touch Points"

May 13, 2008

I’m frequently asked by clients to review their business processes. That is, to look at how they process information throughout […]

Bad Data Destroys Value

May 8, 2008

I recently had the opportunity to sit in on a CRM session presented by Paul K. Ward. One of the […]

Trying to get more from tech training?

May 6, 2008

Here's a good article on technical training. Included in the article is the following brilliant observation: “Block out time immediately […]

Your comments are needed!

May 1, 2008

As you can see at this link, the ASAE Data Standards Committee has released a preliminary set of standards for […]

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