Blog: Wes’s thoughts, articles, and insights

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My most recent posts

Doing the reps…

By Wes Trochlil | July 22, 2026

Doing the reps… I’m helping a client with the implementation of a new AMS. During a recent call, their internal project manager said “I’m still not as familiar with the system as I’d like to be. I need to get in there more often and play around.” I responded: “That’s exactly right. I suggest you […]

Add one, remove one

By Wes Trochlil | July 15, 2026

Add one, remove one In the world of home-organizing, there’s the “one in, one out” rule. Simply put, for every new item that enters your home, one similar item must leave, helping to maintain a constant level of possessions and prevent clutter accumulation. This would be a great rule for database managers when considering adding new fields […]

Spring cleaning, all year long

By Wes Trochlil | July 8, 2026

Spring cleaning, all year long I talk frequently about “weeding the garden,” the idea that proactively managing your data, consistently, over time, is a better practice than trying to clean up the data in one big effort once every couple of years. But beyond the data itself, weeding the garden should also include making sure all […]

Don’t fall into the arrival fallacy trap

By Wes Trochlil | July 1, 2026

Don’t fall into the arrival fallacy trap The arrival fallacy is the false belief that reaching a specific milestone or achieving an external goal will automatically bring lasting happiness and fulfillment. I see this a lot when associations are seeking a new AMS. The thinking is “If we just get the right AMS, all of our data management […]

“The first time it lies to me is the last time I’ll use it.”

By Wes Trochlil | June 17, 2026

“The first time it lies to me is the last time I’ll use it.” Over the years, I’ve often chuckled under my breath when a client would tell me: “The system is giving me different answers to the same query. I think it’s making thing up!” In almost every case, what the client perceived to be […]

Older Posts

Changing from a staff-centric to customer-centric view

August 21, 2008

One of the most significant changes to occur over the past couple of years in database management is the idea […]

Get your IT people on the team

August 19, 2008

By show of hands, how many of you have an “IT” person on your senior management team? Is the most […]

Check your metrics

August 14, 2008

When I work with my clients on the implementation of a new database, there is a tendency to focus on […]

When you compromise, no one is happy

August 12, 2008

I recently traded emails with an association colleague of mine, an executive director of a small association, asking him how […]

ARC Solutions Demo

August 7, 2008

I had the opportunity to sit through a lengthy demo of the Polaris product from ARC Solutions. Overall I was […]

Take my one question survey

August 5, 2008

If you are an association staffer or executive, I’d appreciate it if you could answer my one question survey. It […]

Swimming with your clothes on (When it's time for a staff change)

July 31, 2008

Let’s face it, sometimes there is a mismatch between a person’s abilities or attitude, and the needs of the job. […]

New Article Posted

July 29, 2008

I’ve posted a new article on my website, entitled “Establishing a Contact Tracking Policy.” Of course, if you’re already on […]

Collect as little data as possible (when selling)

July 24, 2008

Yes, you read that right. When selling anything online, whether it’s membership joins, renewals, event registration, or product sales, you […]

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