Why I write

Why I write

Thirty years ago, I started a new job as director of membership for a small trade association. It was my first real membership position, having worked in marketing and communications for four years prior at another trade association.

While I knew how associations worked, I had no real idea how to recruit, manage, and retain membership. Luckily, my office was located just a couple of blocks from ASAE's offices. ASAE's offices contained a library of books all about association management. (Remember, this was effectively before the internet existed.)

And so I spent hours every week at that library or with books I had purchased from ASAE, learning everything I could about how to be a membership manager in an association. And, in part thanks to those books, I was successful at doing something I had never done before.

Most of the authors of those books and articles were volunteers. They were unpaid. But they took the time to share their wisdom with others, and I've been forever grateful for that.

And so, that is why I write. I write because I believe I have experiences and knowledge (dare I say wisdom) that might be helpful to someone else attempting to go down a path I've already been down.

And maybe someday they will share their knowledge with someone else.

Wes's Wednesday Wisdom Archives

You always need a reason for collecting data

August 28, 2019

You always need a reason for collecting data When you ask for data from someone […]

If you’re unhappy, speak up!

August 21, 2019

If you’re unhappy, speak up! My clients will often ask me something along the lines […]

Does it advance the mission?

August 14, 2019

Does it advance the mission? Because associations are mission-driven, everything you do should be seen […]

How should you start a new data project?

August 7, 2019

How should you start a new data project? When you’ve got a new data project […]

A Data Integrity Report…for Reports!

July 29, 2019

I’ve written elsewhere about the value of data integrity reports. But one of the most […]

Simple rules for complex systems

July 28, 2019

Simple rules for complex systems I first heard the phrase “simple rules for complex systems” […]

Accentuate the positive

July 24, 2019

Accentuate the positive I’ve written before about the importance of database public relationsand celebrating success. I’ll add […]

Annual dues vs. anniversary dues

July 10, 2019

Annual dues vs. anniversary dues I served as director of membership for several years at […]

A change of systems requires a change of mindset

July 8, 2019

Every AMS vendor will tell you that the toughest part of implementing a new system […]

It doesn’t have to be optimal to be beneficial

June 26, 2019

It doesn’t have to be optimal to be beneficial I’m a big fan of the […]

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