Does it advance the mission?

Does it advance the mission?

Because associations are mission-driven, everything you do should be seen through the prism of this question: "Does it advance the mission?"

This applies to everything you do in your database, too.

  • Does the data you're collecting help advance your mission?
  • Does the software you're using allow you to extract and analyze data to help advance your mission?
  • Do your programs and services advance your mission?

Because if the answer is "no" then you need to ask yourself why you're doing it.

Wes's Wednesday Wisdom Archives

Perfection is expensive (in fact, it’s not possible!)

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Perfection is expensive (in fact, it’s not possible!) “Perfection is expensive. The last 5 percent […]

AI is a journey, not a destination

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AI is a journey, not a destination Lately I’ve noticed a lot of associations talking […]

Action produces information

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Action produces information “Action produces information. If you’re unsure of what to do, just do […]

Why a single source of truth is so beneficial…

March 25, 2026

Why a single source of truth is so beneficial… The holy grail of data management is […]

Just because you can, doesn’t mean you should

March 18, 2026

Just because you can, doesn’t mean you should I’ve worked in and with associations for well […]

Data doesn’t need to be perfect to be useful

March 4, 2026

Data doesn’t need to be perfect to be useful “Your data doesn’t have to be […]

Don’t just clean data, clean reports and queries

February 25, 2026

Don’t just clean data, clean reports and queries One of the reasons I exhort my […]

Don’t forget, your staff have day jobs…

February 18, 2026

Don’t forget, your staff have day jobs… The vast majority of my work is finite […]

Beware the automated “How did we do?” trap!

February 11, 2026

Beware the automated “How did we do?” trap! One of the downsides of technology is […]

Hindsight is 20/20

February 4, 2026

Hindsight is 20/20 I’m currently working with a client that is moving from their legacy […]

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