Why I write

Why I write

Thirty years ago, I started a new job as director of membership for a small trade association. It was my first real membership position, having worked in marketing and communications for four years prior at another trade association.

While I knew how associations worked, I had no real idea how to recruit, manage, and retain membership. Luckily, my office was located just a couple of blocks from ASAE's offices. ASAE's offices contained a library of books all about association management. (Remember, this was effectively before the internet existed.)

And so I spent hours every week at that library or with books I had purchased from ASAE, learning everything I could about how to be a membership manager in an association. And, in part thanks to those books, I was successful at doing something I had never done before.

Most of the authors of those books and articles were volunteers. They were unpaid. But they took the time to share their wisdom with others, and I've been forever grateful for that.

And so, that is why I write. I write because I believe I have experiences and knowledge (dare I say wisdom) that might be helpful to someone else attempting to go down a path I've already been down.

And maybe someday they will share their knowledge with someone else.

Wes's Wednesday Wisdom Archives

Data management is improvisation

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Data management is improvisation I was listening to a podcast recently featuring TV writer Rob […]

Who own the AMS company is like the weather…

September 9, 2026

Who own the AMS company is like the weather… When I work with clients to […]

“As good or better than me.”

September 2, 2026

“As good or better than me.” I was recently speaking with a software developer working […]

Documentation is insurance

August 26, 2026

Documentation is insurance In a conversation with a client about their data management needs, the client […]

It all comes down to fundamentals

August 12, 2026

It all comes down to fundamentals I’m preparing for a webinar that I’m presenting in […]

Blog post themes over 20 years…

August 5, 2026

Blog post themes over 20 years… I’ve been writing blog posts for nearly 20 years […]

Lots of feedback is a GOOD thing!

July 29, 2026

Lots of feedback is a GOOD thing! A client in the middle of their AMS […]

Doing the reps…

July 22, 2026

Doing the reps… I’m helping a client with the implementation of a new AMS. During […]

Add one, remove one

July 15, 2026

Add one, remove one In the world of home-organizing, there’s the “one in, one out” […]

Spring cleaning, all year long

July 8, 2026

Spring cleaning, all year long I talk frequently about “weeding the garden,” the idea that proactively […]

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