Why I write

Why I write

Thirty years ago, I started a new job as director of membership for a small trade association. It was my first real membership position, having worked in marketing and communications for four years prior at another trade association.

While I knew how associations worked, I had no real idea how to recruit, manage, and retain membership. Luckily, my office was located just a couple of blocks from ASAE's offices. ASAE's offices contained a library of books all about association management. (Remember, this was effectively before the internet existed.)

And so I spent hours every week at that library or with books I had purchased from ASAE, learning everything I could about how to be a membership manager in an association. And, in part thanks to those books, I was successful at doing something I had never done before.

Most of the authors of those books and articles were volunteers. They were unpaid. But they took the time to share their wisdom with others, and I've been forever grateful for that.

And so, that is why I write. I write because I believe I have experiences and knowledge (dare I say wisdom) that might be helpful to someone else attempting to go down a path I've already been down.

And maybe someday they will share their knowledge with someone else.

Wes's Wednesday Wisdom Archives

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The three “buckets” of contact data Broadly speaking, when collecting data on contacts (individuals or organizations), […]

Balancing what is possible with what is realistic

October 1, 2025

Balancing what is possible with what is realistic When I work with clients on technology […]

“Humans want to be surrounded by beauty.”

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“Humans want to be surrounded by beauty.” “Humans want to be surrounded by beauty.” – […]

Data managers vs data consumers

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Data managers vs data consumers When I work with clients on any data management project, […]

Another universal truth

September 10, 2025

Another universal truth There are many universal truths in data management. Some examples: You will […]

Don’t miss this year’s DAN Science Fair!

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Don’t miss this year’s DAN Science Fair! I’m taking a break from my weekly tips […]

Just start. And it’s never done.

August 27, 2025

Just start. And it’s never done. Last week I had the opportunity to lead a […]

Don’t ask if you’re not going to answer!

August 20, 2025

Don’t ask if you’re not going to answer! In the past week, on three different […]

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