Why I write

Why I write

Thirty years ago, I started a new job as director of membership for a small trade association. It was my first real membership position, having worked in marketing and communications for four years prior at another trade association.

While I knew how associations worked, I had no real idea how to recruit, manage, and retain membership. Luckily, my office was located just a couple of blocks from ASAE's offices. ASAE's offices contained a library of books all about association management. (Remember, this was effectively before the internet existed.)

And so I spent hours every week at that library or with books I had purchased from ASAE, learning everything I could about how to be a membership manager in an association. And, in part thanks to those books, I was successful at doing something I had never done before.

Most of the authors of those books and articles were volunteers. They were unpaid. But they took the time to share their wisdom with others, and I've been forever grateful for that.

And so, that is why I write. I write because I believe I have experiences and knowledge (dare I say wisdom) that might be helpful to someone else attempting to go down a path I've already been down.

And maybe someday they will share their knowledge with someone else.

Wes's Wednesday Wisdom Archives

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January 7, 2020

The Significant Change of SaaS Software One of the most significant technological changes in the […]

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December 18, 2019

Always, ALWAYS budget for more training Always, ALWAYS budget for more training. I don’t know how else […]

We’ve always done it that way

December 11, 2019

We’ve always done it that way A couple of weeks ago I wrote about approving memberships, […]

Are you sure it doesn’t do that?

December 4, 2019

Are you sure it doesn’t do that? Even after 20 years of consulting, I’m surprised […]

Be grateful

November 27, 2019

Be grateful As Thanksgiving approaches here in the US, I’m reminded of two words: Be […]

Do you really need to approve them?

November 20, 2019

Do you really need to approve them? I often joke that the very best (because […]

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