Don’t Forget Your Speakers!

Don’t Forget Your Speakers!

A phenomenon I've noticed over the years is that my clients will manage speaker data outside of the primary AMS. Often this data is managed in spreadsheets or in a third-party event registration system.

And too often, this data never makes its way back into the primary AMS. The key data point, that a given individual was a speaker, gets "lost." What I mean is that if a user were to look at that individual's profile in the AMS, the user would not see that this individual had been a speaker at a past event, because that data was on a spreadsheet or in another system and never added to the AMS.

And so key engagement information is lost.

I see a similar challenge when my clients have very large events and use third-party registration systems. If the system isn't integrated directly to the AMS and designed to pass data back to the AMS, very often the attendance data never makes it way back to the AMS. It's either too difficult or too time consuming, and so it never happens.

And so key engagement information is lost.

If you want a complete view of your members and customers, you need to be sure you're capturing all the important data you have about them in one place, especially if you're managing some of that data outside the AMS.

Wes's Wednesday Wisdom Archives

The best ideas are stolen

October 13, 2021

The best ideas are stolen I don’t remember where I first heard it, but someone said …

The best ideas are stolen Read More »

It’s all about expectations

October 7, 2021

It’s all about expectations One of the most critical contributors to the success of a …

It’s all about expectations Read More »

Either you test, or your members will

September 29, 2021

Either you test, or your members will If I was forced to choose the single …

Either you test, or your members will Read More »

But are you really willing to change?

September 22, 2021

But are you really willing to change? When any organization is making a change in data management …

But are you really willing to change? Read More »

Two tips for data conversion

September 15, 2021

Two Tips for Data Conversion I’ve written a lot about data conversion over the years …

Two tips for data conversion Read More »

Who should “own” the database?

September 8, 2021

Who should “own” the database? One of the most common questions I get from my …

Who should “own” the database? Read More »

What makes you weird?

September 1, 2021

What makes you weird? When I work with clients on selecting a new association management system, one …

What makes you weird? Read More »

Why “AMS Consortiums” Don’t Work

August 25, 2021

Why “AMS Consortiums” Don’t Work About once a year I will get a call from …

Why “AMS Consortiums” Don’t Work Read More »

Your vendor will disappoint you

August 18, 2021

Your vendor will disappoint you I follow politics as a hobby. A past publisher from …

Your vendor will disappoint you Read More »

Learn how to lose

August 11, 2021

Learn how to lose “Winning is great, sure, but if you are really going to …

Learn how to lose Read More »

Scroll to Top