Executive

The rise of the data manager

In my recently released benchmarking survey of association data management, I asked the following question: “Do you have a specific position dedicated to data management within your organization?” Forty percent of the associations responding said “yes.” (You can get a copy of the entire report here.) This is very good news. Anecdotally, I would guess that …

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Small, medium, large? Depends who you ask.

I recently read on an association forum the following phrase: “We have a mid-sized meeting with around 7,000 attendees…” What caught my attention was the characterization “mid-sized.” For many of my clients (in fact, for MOST of them), a 7,000 attendee meeting would be HUGE. Not “mid-sized” but monstrous. Having worked with several hundred associations over the …

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The inherent conflict between staff needs and customer needs

One of the greatest benefits of the internet revolution is that data management has been moved from staff to customer. For example, back when I started my first membership director position (20 years ago now), nothing was being processed via the association’s website. This meant that ALL membership joins and renewals had to be processed by …

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"Think like a lazy person but don't act like a lazy person."

  My brother runs a business cleaning business in Minneapolis. We were discussing a business process issue (unrelated to cleaning OR databases) and how one should find a solution to a problem. He told me, “I always tell my cleaners, ‘Think like a lazy person but don’t act like a lazy person.’”  In other words, find the simplest way …

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A Can't-Miss event for senior-level execs in professional development

In less than a month, I’ll be serving as one of the select faculty at the Leading Learning Symposium, presented by Tagoras Consulting, October 27-28, 2015, in Baltimore. Click here to read all the details. The symposium is a unique two-day event designed specifically for leaders in the business of lifelong learning, continuing education, and …

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Are you testing training effectiveness?

When you do training (you ARE doing training, right?) in your association management software system, are you testing for learning and effectiveness? Too often training is completed and then forgotten. I recommend that as part of your periodic internal user group meetings, you do a check-in with staff to see if the training you’re providing …

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