Ask “What” not “Why”

Ask "What" not "Why"

As a consultant, one of my favorite questions to ask my clients is "Why?" As in, "Why are you doing that?" Asking "why" can be an effective way of determining if a process is actually doing what is expected or needed.

But I recently came across an article that referenced the book Insightby Tasha Eurich, who suggests that a better question than "why" is "what." Eurich says "why" questions elicit defensive responses while "what" questions get to the heart of what we need to know. This is something I've done instinctively for years.

For example: Often when I ask a staff person, "Why are you doing that?" the response, quite honestly and fairly, will be "Because that's what I was taught to do."

If that's the answer I get, I'll follow with "What are you trying to accomplish?" I may get a more thoughtful answer. (Sadly, often the answer will be "I don't know, that's just what I was taught to do.")

So think about how you ask your questions. And remember that "why" may not get you to the answer, but "what" very well may.

Wes's Wednesday Wisdom Archives

Your vendor will disappoint you

August 18, 2021

Your vendor will disappoint you I follow politics as a hobby. A past publisher from […]

Learn how to lose

August 11, 2021

Learn how to lose “Winning is great, sure, but if you are really going to […]

Ownership is Required

July 28, 2021

Ownership is required When asked for the most common reason AMS implementations fail, I typically respond […]

It’s all relative…

July 21, 2021

It’s all relative… Over the course of my 22 years of consulting, I’ve consulted with […]

Eliminate to optimize

July 14, 2021

Eliminate to optimize So much of data management is habit (both good and bad) which is […]

For data governance, ask “Why?”

July 7, 2021

For data governance, ask “Why?” Recently I’ve had the opportunity to work on several data […]

More on Meetings

June 30, 2021

More on Meetings I’ve written before about the importance of making sure your meetings are […]

Action produces momentum

June 23, 2021

Action produces momentum Another great quote from James Clear: “Motivation often comes after starting, not […]

My #1 Best Practice…

June 16, 2021

My #1 Best Practice… A client recently asked me: “If you had to pick a single […]

Encourage engagement with prizes!

June 9, 2021

Encourage engagement with prizes! One of the biggest challenges any organization faces when implementing a new […]

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top