Why I write

Why I write

Thirty years ago, I started a new job as director of membership for a small trade association. It was my first real membership position, having worked in marketing and communications for four years prior at another trade association.

While I knew how associations worked, I had no real idea how to recruit, manage, and retain membership. Luckily, my office was located just a couple of blocks from ASAE's offices. ASAE's offices contained a library of books all about association management. (Remember, this was effectively before the internet existed.)

And so I spent hours every week at that library or with books I had purchased from ASAE, learning everything I could about how to be a membership manager in an association. And, in part thanks to those books, I was successful at doing something I had never done before.

Most of the authors of those books and articles were volunteers. They were unpaid. But they took the time to share their wisdom with others, and I've been forever grateful for that.

And so, that is why I write. I write because I believe I have experiences and knowledge (dare I say wisdom) that might be helpful to someone else attempting to go down a path I've already been down.

And maybe someday they will share their knowledge with someone else.

Wes's Wednesday Wisdom Archives

Artificial Intelligence is the next revolution in data management

May 7, 2025

Artificial Intelligence is the next revolution in data management I’ve been in the data management […]

There’s always gonna be something

April 30, 2025

There’s always gonna be something I’ve been consulting for 26 years now and I’m still […]

Eyes wide open and affirmative decision-making

April 16, 2025

Eyes wide open and affirmative decision-making When I work with my clients on any type […]

Honoring an industry legend

April 9, 2025

Honoring an industry legend I’m taking a break from my usual data management tips to […]

Never burn a bridge

April 2, 2025

Never burn a bridge My children have reached the age where they have, or are, […]

You CAN compete with the big guys…

April 2, 2025

You CAN compete with the big guys… In my experience, associations often undersell their actual […]

Join (or start) your users group!

March 26, 2025

Join (or start) your users group! Today’s message is simple: If the AMS you’re using […]

They don’t care, until they care.

March 19, 2025

They don’t care, until they care. One of the more common questions I get from […]

Longfellow and data management

March 12, 2025

Longfellow and data management “We judge ourselves by what we feel capable of doing while […]

Do you really need all that historical data?

March 5, 2025

Do you really need all that historical data? A question I’ll often get from my […]

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top