Why I write

Why I write

Thirty years ago, I started a new job as director of membership for a small trade association. It was my first real membership position, having worked in marketing and communications for four years prior at another trade association.

While I knew how associations worked, I had no real idea how to recruit, manage, and retain membership. Luckily, my office was located just a couple of blocks from ASAE's offices. ASAE's offices contained a library of books all about association management. (Remember, this was effectively before the internet existed.)

And so I spent hours every week at that library or with books I had purchased from ASAE, learning everything I could about how to be a membership manager in an association. And, in part thanks to those books, I was successful at doing something I had never done before.

Most of the authors of those books and articles were volunteers. They were unpaid. But they took the time to share their wisdom with others, and I've been forever grateful for that.

And so, that is why I write. I write because I believe I have experiences and knowledge (dare I say wisdom) that might be helpful to someone else attempting to go down a path I've already been down.

And maybe someday they will share their knowledge with someone else.

Wes's Wednesday Wisdom Archives

Measuring customer service

February 16, 2022

Measuring customer service When I work with clients on AMS selection, one question that often […]

Iterate or innovate?

February 9, 2022

Iterate or innovate? When moving to a new association management system, there is often an implicit […]

Who is in control?

February 2, 2022

Who is in control? Speaking with a client once about their database project, the client […]

Sometimes Staff Has to do the Work

January 26, 2022

Sometimes staff has to do the work… As a child, I was attracted to computers […]

Documentation and the Great Resignation

January 19, 2022

Documentation and the Great Resignation Unless you’ve been living under the proverbial rock, you’ve heard […]

Data Management Strategy

January 12, 2022

Data Management Strategy Do you know what your data management strategy is? If you have […]

It’s always about trust

January 5, 2022

It’s always about trust When I work with clients on almost any data management project, […]

You can’t outsource buy-in

December 16, 2021

You can’t outsource buy-in One factor consistent with all of my most successful projects is […]

Use it or lose it!

December 8, 2021

Use it or lose it! I’m referring here to the data you collect. If you […]

“If I could only do one thing…”

December 1, 2021

“If I could only do one thing…” Managing data throughout your organization can be overwhelming. Do […]

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top