Some context, please
A pet peeve of mine: A report about associations (e.g., marketing benchmarks report) where the report defines associations by the number of members, but fails to discriminate between trade associations and individual associations. In other words, the report will talk about "associations with fewer than 500 members" as if a trade association with 450 members is somehow the same as an individual membership organization with 450 members.
I have worked with trade associations with fewer than three dozen members that had a budget and staff three times the size of a professional society with 2,500 members. I think you see my point; the number of members without context makes for pretty useless comparisons or benchmarks.
Just something to keep in mind if you're ever creating or reading benchmarking reports.
Wes's Wednesday Wisdom Archives
When is the best time to clean your data?
When is the best time to clean your data? One of the most common questions […]
Do the benefits outweigh the risks?
Do the benefits outweigh the risks? As the economist Thomas Sowell points out, there are […]
Painting the Bridge
Painting the Bridge According to this article, the Golden Gate Bridge is painted continuously year-round. […]
Maintenance isn’t sexy
Maintenance isn’t sexy I remember reading once long ago that one of the reasons our […]
“Will I still have a job when this is done?”
“Will I still have a job when this is done? While working with a client […]
Evolution, not revolution
Evolution, not revolution I don’t recall where I first heard it many decades ago, but […]
The power of the users’ group
The power of the users’ group Recently in an online users group forum for an […]
Who is your data evangelist?
Who is your data evangelist? I was recently talking with a client of mine about […]
Who is your data evangelist?
Who is your data evangelist? I was recently talking with a client of mine about […]
Ratio of Data to Errors
Ratio of Data to Errors One of the elements of a good data governance plan […]