Signal-to-noise ratio

Signal-to-noise ratio

Signal-to-noise ratio, formally used, applies to electricity and engineering, and refers to how much of a desired signal is being received, versus how much background noise is coming through.

The same thing applies to your database. The signal is your good data; the noise is your bad data. I've argued for years that the higher your signal-to-noise ratio in your database, the more likely you are to enter the cycle of doom, where staff will no longer trust the data, and stop using it. Bad data, including outdated contacts, is noise.

In order to improve your signal-to-noise ratio, you need to continually monitor and clean your data. Here are some ways you might do that.

Wes's Wednesday Wisdom Archives

Just because you can…

January 20, 2021

Just because you can… In response to a recent Wednesday Wisdom on averages hiding the …

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Always ask “Why?”

January 13, 2021

Always ask “Why?” Little kids ask “Why?” all the time, because they are sponges for …

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Averages hide the extremes

January 6, 2021

Averages hide the extremes I can’t remember where I first heard it, but “averages hide …

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Look up PARTIAL names!

December 24, 2020

Look up PARTIAL names! Train your staff to do look ups on partial names, not full …

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Not Just Technology

December 16, 2020

Not Just Technology There was recently a discussion on the ASAE online community about project management …

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Consider quitting

December 4, 2020

Consider quitting Patient: “Doctor, it hurts when I do this.” Doctor: “Then stop doing that.” …

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There is nothing so permanent as business rules

November 25, 2020

There is nothing so permanent as business rules Nobel Prize-winning economist Milton Friedman said, “There’s nothing …

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Budget for feature discovery and adoption

November 18, 2020

Budget for feature discovery and adoption When developing a budget for implementation of a new …

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Customize staff pages for better user adoption

November 11, 2020

Customize staff pages for better user adoption The single most important element to data management …

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Don’t ask questions for which you already know the answer

November 4, 2020

Don’t ask questions for which you already know the answer I was recently completing an …

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