Negativity bias is why we need database PR
I've written before how cognitive biases can affect data management. Another bias to add to the list is negativity bias. Simply put, our brains are hardwired to register and dwell on negative stimuli more than positive ones. Which is just another reason why it's important to practice database public relations.
As I write here, database public relations is the practice of taking proactive steps to talk about the good things in your database. Because our brains are hardwired to focus and dwell on "bad things," database PR works to counteract this natural tendency.
Nature abhors a vacuum and no system is in stasis. Either your data is getting better or getting worse, and if it's getting better, it's up to you to tell that to everyone who needs to know.
Wes's Wednesday Wisdom Archives
To improve adoption, decrease the friction
To improve adoption, decrease the friction “Before you try to increase your willpower, try to […]
“Is this normal?”
“Is this normal?” ne of the greatest parts about my job is that I get […]
Give your staff more freedom, not less
Give your staff more freedom, not less I often tell my clients, when it comes […]
My advice? Stop doing that
My advice? Stop doing that! There is a classic TV sketch featuring Bob Newhart as […]
Is a college degree really required?
Is a college degree really required? I saw a job listing last week for an […]
Small actions become big wins
Small actions become big wins I’ve written before about how data accretes, the idea that […]
Try not to OFFEND your members…
Try not to OFFEND your members… I recently received an email from an association where I’ve […]
How will you use that data?
How will you use that data? One of the beauties of technology today is how easy […]
Pennywise and pound foolish
Pennywise and pound foolish One definition of the phrase “pennywise and pound foolish” is to […]
How you respond matters
How you respond matters Very recently I wrote that I measure customer service by how […]