Even your online directory is out of date!

Even your online directory is out of date!

Back in the day of printed directories, there was an aphorism: "By the time your directory hits the street, it's already out of date." This was because the data had been collected six months in advance, then had to be collated, designed, sent to the printer, reviewed in blueline, printed, shipped... You get the picture.

So we moved to online directories, where the data on the website is connected directly to the website in realtime. Problem solved, right? Well, not exactly.

Your online directory is still out of date. Because people change jobs and don't tell you. They leave the industry and don't tell you. They die and don't tell you.

So why do we bother if it can't be 100% accurate? For the same reason we printed directories that we knew wouldn't be 100% accurate: because success is better than perfection.

We should always be working towards better and cleaner data. After all, there is no stasis in data management. But we also need to keep in mind that success is achievable, while perfection is not.

Wes's Wednesday Wisdom Archives

Data Management Strategy

January 12, 2022

Data Management Strategy Do you know what your data management strategy is? If you have …

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It’s always about trust

January 5, 2022

It’s always about trust When I work with clients on almost any data management project, …

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You can’t outsource buy-in

December 16, 2021

You can’t outsource buy-in One factor consistent with all of my most successful projects is …

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Use it or lose it!

December 8, 2021

Use it or lose it! I’m referring here to the data you collect. If you …

Use it or lose it! Read More »

“If I could only do one thing…”

December 1, 2021

“If I could only do one thing…” Managing data throughout your organization can be overwhelming. Do …

“If I could only do one thing…” Read More »

Gratitude

November 24, 2021

Gratitude As Thanksgiving in the US approaches, I’m reminded of the importance of gratitude, in …

Gratitude Read More »

“It’s more than I have, but less than I want.”

November 17, 2021

“It’s more than I have, but less than I want.” “It’s more than I have, …

“It’s more than I have, but less than I want.” Read More »

Don’t forget Parkinson’s Law

November 10, 2021

Don’t forget Parkinson’s Law “Work expands so as to fill the time available for its …

Don’t forget Parkinson’s Law Read More »

Just Respond

November 3, 2021

Just Respond Growing up my father used to tell my many siblings and me that …

Just Respond Read More »

People fear uncertainty, not change

October 27, 2021

People fear uncertainty, not change If you’ve ever worked on any big project that was …

People fear uncertainty, not change Read More »

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