Wes’s Wednesday Wisdom

Negativity bias is why we need database PR

Negativity bias is why we need database PR I’ve written before how cognitive biases can affect data management. Another bias to add to the list is negativity bias. Simply put, our brains are hardwired to register and dwell on negative stimuli more than positive ones. Which is just another reason why it’s important to practice database public relations. […]

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Why associations don’t like the “S” word

Why associations don’t like the “S” word A couple of weeks ago I asked my readers why associations seem to fear the word “sales.” I received dozens of responses here and on LinkedIn (thanks to everyone who responded!). The reasons I heard seemed to fall into the following three categories: Associations are non-profits, and “sales” suggests profit. As

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Be aware of unintended consequences

Be aware of unintended consequences I’ve written before that every decision involves a trade-off. When considering the trade-offs that every decision requires, you should also keep in mind any unintended consequences that the decision may create. Consider the following example: A client of mine recently changed AMSes. As part of that change, members have to

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