Signal-to-noise ratio
Signal-to-noise ratio, formally used, applies to electricity and engineering, and refers to how much of a desired signal is being received, versus how much background noise is coming through.
The same thing applies to your database. The signal is your good data; the noise is your bad data. I've argued for years that the higher your signal-to-noise ratio in your database, the more likely you are to enter the cycle of doom, where staff will no longer trust the data, and stop using it. Bad data, including outdated contacts, is noise.
In order to improve your signal-to-noise ratio, you need to continually monitor and clean your data. Here are some ways you might do that.
Wes's Wednesday Wisdom Archives
With data analytics (as with most things), keep it simple!
With data analytics (as with most things), keep it simple! Over the past several years […]
Don’t forget about periodic maintenance
Don’t forget about periodic maintenance Just as most automobiles need periodic maintenance, keeping your data as […]
Users Groups are ALWAYS Valuable
Users Groups are ALWAYS Valuable I am a huge fan of users groups. (Here’s a […]
But will you DO anything with that data?
But will you DO anything with that data? I frequently exhort my clients to always answer […]
It’s not what happens, but how you react…
It’s not what happens, but how you react… “It’s not what happens to you, but […]
Saying it and doing it are two different things
Saying it and doing it are two different things When I work with my clients […]
Benefits downstream are difficult to implement
Benefits downstream are difficult to implement In my 25 years of consulting, one of the […]
Your first answer may NOT be the right answer!
Your first answer may NOT be the right answer! I’m a big believer in “go […]
You don’t have to automate EVERYTHING to be successful
You don’t have to automate EVERYTHING to be successful I was discussing a data management […]
Technology won’t solve your process problems
Technology won’t solve your process problems Over the past few years I’ve watched as many […]