Implementation Intention

Editor's note: I have a new email newsletter, sent weekly, called Wes's Wednesday Wisdom. Click here to subscribe

In James Clear’s new book, Atomic Habits, he discusses the concept of implementation intention. Simply put, this is a statement that puts into words your plans for executing a new habit. As he puts it, “when situation X arises, I will perform response Y.”

This same formulation can be put to good use when it comes to data management. I often hear my clients say “I can’t find the time to clean up the data in the database.” While this may true, a clear implementation intention might help address this issue on a daily basis. Here’s my suggestion:

“When staff is in the database working on a record, staff will check the record for accuracy and completeness, confirming that data is complete in the following areas: [e.g., address, phone, email, key demographics].”

They key to building a good habit is clearly stating what the habit is, and when the habit will be executed. Many of my clients know this, but the piece that is missing is “clearly stating” the intention. I recommend giving this a try in your association.

Wes's Wednesday Wisdom Archives

Engagement is measured by the customer

May 27, 2020

Engagement is Measured by the Customer I’ve written a bunch about measuring engagement in the past. (Click …

Engagement is measured by the customer Read More »

A Data Integrity Report…for Reports!

July 29, 2019

I’ve written elsewhere about the value of data integrity reports. But one of the most …

A Data Integrity Report…for Reports! Read More »

A change of systems requires a change of mindset

July 8, 2019

Every AMS vendor will tell you that the toughest part of implementing a new system …

A change of systems requires a change of mindset Read More »

Clean as you go

March 28, 2019

A good cook or baker knows that, when working in the kitchen, you clean as …

Clean as you go Read More »

Baby Steps

March 21, 2019

One of the keys to developing good data management habits is to be aware of …

Baby Steps Read More »

Success Requires Discipline

March 14, 2019

When it comes to data management, most of us know what to do; we just don’t …

Success Requires Discipline Read More »

Take a moment to be grateful

March 7, 2019

Because we’re so focused on always improving what we have now, it’s easy to overlook …

Take a moment to be grateful Read More »

KPIs and Dashboards

February 28, 2019

I saw DJ Muller from MemberClicks speak on KPIs (key performance indicators). In his session …

KPIs and Dashboards Read More »

Documenting Process is Critical

February 22, 2019

When it comes to managing data successfully, process is critical. For example, a client of …

Documenting Process is Critical Read More »

Motion vs. Action

February 14, 2019

In James Clear’s book Atomic Habits (I recommend it!), he discusses the concept of motion vs. action. …

Motion vs. Action Read More »

Scroll to Top