Does it advance the mission?

Does it advance the mission?

Because associations are mission-driven, everything you do should be seen through the prism of this question: "Does it advance the mission?"

This applies to everything you do in your database, too.

  • Does the data you're collecting help advance your mission?
  • Does the software you're using allow you to extract and analyze data to help advance your mission?
  • Do your programs and services advance your mission?

Because if the answer is "no" then you need to ask yourself why you're doing it.

Wes's Wednesday Wisdom Archives

A harsh truth about your members…

October 28, 2026

A harsh truth about your members… Just over 20 years ago, the book “He’s Just Not […]

Should you chug or sip?

October 21, 2026

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Why bother with a consultant when I have AI?

October 14, 2026

Why bother with a consultant when I have AI? As AI becomes increasingly powerful, the […]

Guardrails can be helpful!

October 7, 2026

Guardrails can be helpful! When selecting a new AMS, I find my clients are often […]

“If you knew this information, what might you do differently?”

September 30, 2026

“If you knew this information, what might you do differently?” I had a conversation with […]

Showing is not teaching

September 23, 2026

Showing is not teaching In my experience, when new staff members are taught how to […]

Data management is improvisation

September 16, 2026

Data management is improvisation I was listening to a podcast recently featuring TV writer Rob […]

Who own the AMS company is like the weather…

September 9, 2026

Who own the AMS company is like the weather… When I work with clients to […]

“As good or better than me.”

September 2, 2026

“As good or better than me.” I was recently speaking with a software developer working […]

Documentation is insurance

August 26, 2026

Documentation is insurance In a conversation with a client about their data management needs, the client […]

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