As a former association executive who spent many years working in the association database, I remember the days of having screens with all kinds of fields that no one ever touched. For example, I worked in one system that displayed 16 fields for demographic data about a customer, even though my association didn’t collect any …
Want to improve user adoption? Get rid of the screen noise Read More »
I’ve written about this before (here and here), but it’s so pervasive in my meetings with clients and vendors that I feel compelled to write again! When someone asks you a question, before you answer it, do two things: Wait until the person asking the question is completely finished before answering. Paraphrase the question and …
Here’s an interview of me conducted recently by Celisa Steele of Tagoras Consulting around data management. A nice quick 20 minute listen. Celisa asked some great questions. And if you’re in senior management in professional development, don’t miss this one-of-a-kind event being hosted by Tagoras in October in Baltimore.
For website developers, a simple question: When you force me to create a new login for your website and ask me for a password, why do you HIDE the password field so that I can’t see what I’m actually typing? I’m getting older, and my fingers don’t always work like they should, so sometimes I …
I’m pleased to announce that I’ll be serving as one of the select faculty at the Leading Learning Symposium, presented by Tagoras Consulting, October 27-28, 2015, in Baltimore. Click here to read all the details. The symposium is a unique two-day event designed specifically for leaders in the business of lifelong learning, continuing education, …
A must-attend for senior-level execs in professional development Read More »
When you are selling your association products, whether its membership, sponsorships, or exhibits, are you connecting with your buyers at an emotional level, and not just at a rational level? As consultant Alan Weiss advises, “Logic makes you think, emotion makes you act.” When I do software demos with my clients, following the demos we’ll do …
Over the years of working with hundreds of clients, I’ve discovered that one of the biggest challenges associations have with data is self-inflicted: overly-complex business rules. For example, one group I worked with had the following business rule: If five people from the same organization attended the same event, the fifth person could attend for …
Simple Business Rules Make for Easier Data Management Read More »
I recently spoke with a small association about the possibility of them acquiring a new data management system. In the course of the conversation, I mentioned that their website design was quite good, and the design itself looked very fresh. “Oh,” replied the executive director, “that’s because it IS new. We had to redesign …