Why you shouldn't build your own software (from someone who knows!)

This blog post is LONG and fascinating. It’s written by the CEO of an AMS company explaining why associations should not build their own AMS product.

Sure, he’s got a vested interest in associations buying off-the-shelf software, but he has an interesting perspective because prior to running his own AMS company, he was actually hired by an association to build a custom solution for them.

His experience underscores what I’ve told my clients for years: Associations should not be in the business of designing their own database.

About Wes Trochlil

For a quarter century, Wes has worked in and with dozens of associations and membership organizations throughout the US, ranging in size from zero staff (all-volunteer) to over 700. In that time Wes has provided a range of consulting services, from general consulting on data management issues to full-scale, association-wide selection and implementation of association management systems.

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