Why I write

Why I write

Thirty years ago, I started a new job as director of membership for a small trade association. It was my first real membership position, having worked in marketing and communications for four years prior at another trade association.

While I knew how associations worked, I had no real idea how to recruit, manage, and retain membership. Luckily, my office was located just a couple of blocks from ASAE's offices. ASAE's offices contained a library of books all about association management. (Remember, this was effectively before the internet existed.)

And so I spent hours every week at that library or with books I had purchased from ASAE, learning everything I could about how to be a membership manager in an association. And, in part thanks to those books, I was successful at doing something I had never done before.

Most of the authors of those books and articles were volunteers. They were unpaid. But they took the time to share their wisdom with others, and I've been forever grateful for that.

And so, that is why I write. I write because I believe I have experiences and knowledge (dare I say wisdom) that might be helpful to someone else attempting to go down a path I've already been down.

And maybe someday they will share their knowledge with someone else.

Wes's Wednesday Wisdom Archives

The power of users groups!

September 13, 2023

The power of users groups! Last week I had the honor and pleasure of speaking […]

Associations are complex businesses!

September 6, 2023

Associations are complex businesses! One of the reasons managing data at an association can be so […]

Snapshots are required

August 30, 2023

Snapshots are required Recently a couple of different clients have asked me why it’s necessary […]

“It’s in the database…”

August 16, 2023

“It’s in the database…” I often joke with my clients that AMS nirvana looks like […]

Using the Pomodoro Technique for data management

August 9, 2023

Using the Pomodoro Technique for data management I’m a huge fan of the Pomodoro Technique, […]

You need a PLAN to deal with duplicates

August 2, 2023

You need a PLAN to deal with duplicates Here’s the thing about duplicate records: No […]

Asking for more is a good sign…

July 26, 2023

Asking for more is a good sign… A client who had recently implemented a new […]

Take action…

July 19, 2023

Take action… “The greatest wisdom not applied to action and behavior is meaningless data.” – […]

The Rule of 100 and 1,000 revisited

July 12, 2023

The Rule of 100 and 1,000 revisited I’m finding that the “Rule of 100 and […]

You gotta wanna

July 5, 2023

You gotta wanna Long ago I heard a training consultant say you can’t train people […]

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