How do you know if you’re making progress?

How do you know if you're making progress?

We all want to improve our data management, making it better than it was yesterday. But how do you know if you are improving?

Showing progress requires two things: a benchmark and an objective.

Your benchmark tells you where you are right now. Your objective tells you where you want to be.

For example, suppose your email delivery rate is 88%. That's your benchmark. Your objective could be 95% (NOT 100%, because perfection is unachievable!). By knowing your benchmark, and measuring your performance over time, you'll know if you are getting closer to your objective.

As simple as this sounds, too many of us are operating in an environment where there are no benchmarks nor any objectives. The only objective is to "improve." But you can't possibly know if you're improving if you don't have benchmarks. And you won't know how much effort to put into one area or another if you don't have objectives.

So identify those benchmarks. Write them down along with the date. And then identify your objectives and start working toward them. It's the only way you can really measure progress!

Wes's Wednesday Wisdom Archives

“Working with you is like going to therapy.”

October 20, 2021

“Working with you is like going to therapy.” I was working with a client last …

“Working with you is like going to therapy.” Read More »

The best ideas are stolen

October 13, 2021

The best ideas are stolen I don’t remember where I first heard it, but someone said …

The best ideas are stolen Read More »

It’s all about expectations

October 7, 2021

It’s all about expectations One of the most critical contributors to the success of a …

It’s all about expectations Read More »

Either you test, or your members will

September 29, 2021

Either you test, or your members will If I was forced to choose the single …

Either you test, or your members will Read More »

But are you really willing to change?

September 22, 2021

But are you really willing to change? When any organization is making a change in data management …

But are you really willing to change? Read More »

Two tips for data conversion

September 15, 2021

Two Tips for Data Conversion I’ve written a lot about data conversion over the years …

Two tips for data conversion Read More »

Who should “own” the database?

September 8, 2021

Who should “own” the database? One of the most common questions I get from my …

Who should “own” the database? Read More »

What makes you weird?

September 1, 2021

What makes you weird? When I work with clients on selecting a new association management system, one …

What makes you weird? Read More »

Why “AMS Consortiums” Don’t Work

August 25, 2021

Why “AMS Consortiums” Don’t Work About once a year I will get a call from …

Why “AMS Consortiums” Don’t Work Read More »

Your vendor will disappoint you

August 18, 2021

Your vendor will disappoint you I follow politics as a hobby. A past publisher from …

Your vendor will disappoint you Read More »

Scroll to Top