…is in its implementation.
Growing up I had a good friend who was a bit, how should I say, reckless. He LOVED doing crazy things, the crazier, the better. And typically, his antics started with “Hey, I’ve got a good idea…” One of his “good ideas” I remember most vividly involved his wearing a motorcycle helmet while another friend attempted to smash a beer bottle on it. The good news is that no one was hurt, though there was plenty of glass to clean up.
Let’s face it, anyone can have an idea. And we all think our ideas are good ideas. But you won’t know if it’s good or not until you’ve implemented it (or attempted to implement it). It’s all about execution.