"It's like trying too many perfumes…"

When I work with my clients on system selection, one thing I strongly advise them to do is limit the number of systems they actually consider. While more choices sounds better than fewer, the reality is that too many choices creates more confusion. I’ve written about this here.

But as I discussed this issue with a client recently, she said something that got my attention. As I explained how looking at too many systems would lead staff to confuse one system with another, she responded “Yeah. It’s just like trying on too many perfumes at the perfume counter. After a while, you can’t tell one from the other.”

Well put.

About Wes Trochlil

For a quarter century, Wes has worked in and with dozens of associations and membership organizations throughout the US, ranging in size from zero staff (all-volunteer) to over 700. In that time Wes has provided a range of consulting services, from general consulting on data management issues to full-scale, association-wide selection and implementation of association management systems.

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