As I see it, there are really only three types of data contained within a typical association management system: short-term data, long-term data, and useless data. Allow me to expand:
So as you collect data on a day-to-day basis, ask yourself which category the data falls into. The 80/20 rule probably applies here; 80% of what you’re collecting needs to be collected (it’s short-term or long-term data). But what about that other 20%? And how much effort are you putting into collecting that 20%, which is ultimately useless data? Imagine the time savings that could be had!