Too often when we calculate training costs, we only consider the direct costs, e.g., trainer’s fee, room rental, food, a/v equipment, supplies, etc. What is often overlooked are the indirect costs of training, including staff time and the creation of “ill will” if the training is not executed well. Staff costs are easy to caculate: […]
Calculate the total cost of training Read More »
This is the seventh in a series of podcast interviews that I’ve been conducting with CEOs from providers of association management software. Today’s interview is with Thomas Howard, President and CEO of memberclicks. In this interview you’ll learn why it’s important for an association to record all of the contacts it has with its members
Interview with Thomas Howard of memberclicks Read More »
This is the sixth in a series of podcast interviews that I’ve been conducting with CEOs from providers of association management software. Today’s interview is with Amith Nagarajan, CEO of Aptify. In this interview you’ll learn how associations can leverage Web 2.0 tools (e.g., Facebook or LinkedIn) to boost the accuracy of the association’s data
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It would seem, according to this recent article in Associations Now, that a properly functioning association management system is critical to the long-term success of an association. The article features four case studies on associations that were near the brink of bankruptcy but were then turned around. You’ll note that in two of the four
Just how important is your AMS? Read More »
This is the fifth in a series of podcast interviews that I’ve been conducting with CEOs from providers of association management software. Today’s interview is with Joanna Pineda, CEO and Chief Troublemaker of Matrix Group International. In this interview we discuss how associations are managing their budgets and talk about how associations can get more
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This is the fourth in a series of podcast interviews that I’ve been conducting with CEOs from providers of association management software. Today’s interview is with Kevin Hostutler, President and CEO of ACGI Software. In this interview we discuss how associations are managing their budgets and talk about how associations can get more from their
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This is the third in a series of podcast interviews that I’ve been conducting with CEOs from providers of association management software. Today’s interview is with Don Turner, President and CEO of ARC Solutions. In this interview we discuss the state of associations and technology today, and Don provides an interesting metaphor for how to
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This is the second in a series of podcast interviews that I’ve been conducting with CEOs from providers of association management software. Today’s interview is with Edi Dor, President and CEO of TMA Resources. In this interview we discuss how associations can more effectively leverage their AMSs and exactly what “persona-based” means.
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This is the first in a series of podcast interviews that I’ve been conducting with CEOs from providers of association management software. Today’s interview is with Brian Bruffey, CEO of Protech Associates. In this interview we discuss the state of the economy and the future of association management systems.
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Sometimes I read things that are so patently obvious, I wonder why they’re even news. Accenture has released a survey of 4,100 consumers that determined that “service — more than price — is a clear differentiator” for who customers choose to work with. I don’t know why this would be news to anyone, but apparently
Shocker! Poor customer service drives customers away Read More »