Back in May of last year, I wrote the following post, which in essence said “There’s a lot of talk about dashboards, but I’ve encountered very few myself.”

Well, while attending the Aptify Users Conference a few weeks ago, one of the speakers was demonstrating the dashboards available in the Aptify product (which are, quite frankly, pretty slick). But the speaker went on to say “This is one of the most underutilized portions of our system.”

So  I’ll ask again, why aren’t more associations using dashboards? Do they not see the value? Or is it just to difficult to get them working correctly?