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Archives: March 2014
28 March 2014, by , in Executive, 1 comment
This phrase is often used in the political arena. It means that the best way to root out corruption is to expose everything, to be completely transparent. I was reminded of this phrase recently when meeting with a client and their AMS vendor. We were meeting to discuss how to improve relations between the two...
27 March 2014, by , in Data Management, 2 comments
Here’s Tony Rosell, one of the brilliant minds at Marketing General, in a tweet about how associations are using email: The average #association sends out 4.3 emails to members each week with 8% of associations sending out 10 or more per week #2014MMBR. — Tony Rossell (@TonyRossell) March 26, 2014 4.3 emails per week? Some...
Here’s an interesting article from IBM on the rise of the Chief Data Officer position within Fortune 500 companies. This position is becoming more important because of the massive growth of “Big Data.” This is of special interest because I’m also seeing an interest in these types of positions in associations. I did an interview...
24 March 2014, by , in Random Thoughts, 1 comment
This is not an uncommon question for me to hear from my new clients. As we start digging into how they manage data, a lot of oddities and unusual practices are discovered (often along with a lot of GOOD practices!). Very often, as we dig into a particularly unusual process, someone on staff will say...
20 March 2014, by , in Executive, IT, Podcasts, No comments
Chris Dugmore is the Director, Data Integrity, for the American Association for the Study of Liver Diseases. When I first met Chris I was intrigued by his title, so I asked him to sit down with me for a short interview to talk about how his position came about and how other associations might have...
18 March 2014, by , in New article, No comments
I’ve posted a new article on my website. In Christianity there is a commonly known list of “seven deadly sins,” which as Wikipedia explains, has been used to educate and instruct Christians concerning fallen humanity’s tendency to sin. With that list in mind, I present the seven deadly sins of database management: Click here to read the...
13 March 2014, by , in Executive, 3 comments
As a sort of corollary to my recent post on seeking to understand, I marvel at how often people fail to ask clarifying questions, or seek to gain more information. Too often, whether it’s in a sales meeting, a strategic planning meeting, or any other type of meeting, people receive and accept information at face...
12 March 2014, by , in Random Thoughts, No comments
I sit in a lot of meetings with my clients. These could be meetings where I’m interviewing them, or they could be meetings with my client and a vendor, during a sales call or an implementation kick-off. One thing I’ve noticed over the years is that the most successful communicators in the room are those...
And a final note on the AUDC. This 10th annual event is its last, in this iteration. With the acuisition of Avectra by Abila, the AUDC will be blended into Abila’s user conference, the next of which will be held roughly a year from now in Austin, Texas. It’s certainly been an interesting ride for...
Over the course of 2 ½ days at the AUDC, more than 60 sessions were presented, ranging from how to use certain modules or tools within the netFORUM products, to case studies on how associations are leveraging the products. I attended several sessions focused, broadly, on business intelligence and communications. I found three sessions particularly...

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Testimonials

“Wes was able to come in and offer tangible, relevant advice that made us more productive immediately. I value his understanding of databases but more so, his understanding of how nonprofits work. There was no lost time educating him about how membership organizations are “different.” Wes recommended changes in processes as well as tips and tricks that were easy to implement made an immediate positive impact.”

Mary Pat Paris, Executive Director
International Registration Plan

“We came to Wes because we were very frustrated with our existing AMS and we wanted to improve our capabilities as soon as practicable. Wes very quickly helped us through a process of identifying our needs, identifying potential vendors, and selecting a new system that we’ll be able to move into very quickly. I especially appreciated Wes’s candor about our processes as well as the systems we were looking at. He was a great resource to have in a period of high anxiety for our organization. I would highly recommend Wes for any similar project.”

Jack Chiasson, CMP Executive Director
National Association of Life Brokerage Agencies

“Wes was able to come in and offer tangible, relevant advice that made us more productive immediately. I value his understanding of databases but more so, his understanding of how nonprofits work. There was no lost time educating him about how membership organizations are “different.” Wes recommended changes in processes as well as tips and tricks that were easy to implement made an immediate positive impact.”

Mary Pat Paris, Executive Director
International Registration Plan

Mary Pat Paris
International Registration Plan

“This is the second database implementation we’ve done since I have been at Western Arts Alliance (WAA). The first I did on my own. This time we engaged Wes Trochlil as our database planning consultant. Let me tell you, this process is a whole lot easier having Wes on your team! For a small association like WAA, it’s tempting for board and EDs to question the justification and expense of a database planning consultant. But it’s the small associations that need Effective Database Management the most. Wes strengthened our planning process, clarified our needs requirements, helped us steer around solutions that couldn’t meet our objectives, and saved us money in the long haul.”

Tim Wilson, Executive Director
Western Arts Alliance

Tim Wilson
Western Arts Alliance